Sony's OLED's To Replace LCD Technology?

Coming soon!

Sony Electronics will be offering television purchasing consumers a new technology this Christmas to compete with the LCD flat screen display. Organic light emitting diodes (OLED) are billed as having superior levels of contrast and brightness and an expanded range of color reproduction. Without the need for backlighting, the electroluminescent organic materials can be used to make thinner and lighter televisions and computer monitors. Manufacturing with OLEDs is said to be easier and less expensive than the competing process used to produce LCD displays, utilizing a technique similar to inkjet or screen printing to lay down the screen surface. With a touted contrast ratio in the 1,000,000 : 1 range and color reproduction unparalleled by LCD or even plasma display technology, the OLED option promises to be a big hit with consumers. Displays for graphic artists and photographers are rumored to be in the works!

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Monitor Calibration Helper and Guide

Continuing from the "Monitor Calibration and Gamma" post on Sept 19th:

Part Two:

Now that you've manually adjusted your screen to an acceptable brightness / contrast level for your work environment, its time to dim the room lights, or better yet, turn them off completely. This will insure that the only light transmitted to your eyes and the calibration hardware, is the light produced by the screen, guaranteeing a much more accurate color calibration.

You are now ready to attach the sensor of the colorimeter to the front and center spot of your LCD or CRT screen. Make sure you have turned off your screensaver or any other programs that might interfere with the test. Secure the colorimeter, start the calibration software and be careful to follow all the onscreen instructions. The rest of the fine tuning will be done by the colorimeter in conjunction with your computers processor and the software driver that runs your monitor. Without the combination of software and colorimeter hardware to measure the color channels, you would just have to make a visual guess at the RGB color settings. The human eye just isn't capable of the same level of accuracy achievable with software based calibration tools. Thank goodness for technology!

* Warning: Some Calibrators give you the option to do things manually, ( the hard way) changing the contrast and brightness levels as a step in the calibration process. Try and avoid the 'hard way', because this may screw up your previous adjustments to contrast and brightness, leaving you with a perfectly color corrected screen that's annoyingly too bright or dark for your eyes and work environment. If given the choice, use the easy "Wizard Option" that comes with most of the color calibrators and let the software do all the tinkering. This usually keeps your contrast / brightness preferences largely unaffected.

You will be amazed at what a difference it can make in your color workflow, knowing that you have a balanced, accurate monitor, not to mention how much it helps to combat eyestrain. Still, it's a good idea to step away from the screen every thirty minutes or so to re - adjust and rest your eyes. Stare at any midtone or highlight long enough and it will appear white ( color neutral ) to the naked eye. Grab yourself a cup of coffee and when you come back to your work, take a look at your image with a fresh pair of eyes!

NOTE:

I have created a Screen Calibration Helper that can be found at the bottom of the page. Use it before you run any screen calibration software or hardware to 'ballpark' your monitors contrast and brightness settings.

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Watching Chase Jarvis' NYC Photoshelter Talk

I'm Watching Chase Jarvis' NYC Photoshelter Talk on the Strobist Website as I make this post. He's addressing a crowd of 600 + photographers, complete with a video, slide show and DJ! Chase is a young guy, outdoorsman, commercial advertising / editorial photographer and photo- creating- dynamo and he's sharing the inside scoop on his methods and work ethic.

For those of you who dream of shooting at this level commercially, this video is definitely worth your time.

Here is a Direct Link to the video.

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Rebates on Sandisk Extreme III at Calumet

DEAL ALERT:

Until Sept 30th, Calumet Photo is offering rebates on the Sandisk Extreme III 2 GB CF card. It's a steal at $47.99 and with an instant $10 dollar rebate, it's even better at $37.99. I use the 1 GB version of this card and it's plenty fast! It might be time to buy a few.

You can follow the link above.

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Images From The Canon EOS-1 Ds Mark III

My response is wow!

Canon USA has posted 3 new sample pics from the EOS 1Ds Mark III, for a total of 4 images. One night scene, a landscape, a very colorful culinary image and a portrait of a lovely young lady. Download the high res versions of each to see the incredible detail and to really appreciate the skin tones on that portrait!

Wow!

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Kodak Winds of Change Video!

Check this out...

My friend Steve just sent me a link to a new marketing piece by the folks at Kodak. It's pretty funny and it addresses some of their failures in the digital age. Looks like Kodak might have some fight left in them after all! Follow the link and see it for yourself.

Kodak's "Winds of Change" Video, released on YOUTUBE.

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